Federal Trademark Registration by Licensed Attorneys
Protect your brand name, logo, or slogan with a complete, attorney-led USPTO filing — comprehensive search, correct classification, and expert guidance from start to certificate. Flat fee, no hourly billing.
What is a federal trademark registration?
Why register your trademark?
A registration turns your brand into a protected, enforceable business asset.
Nationwide exclusive rights
Protection across all 50 states — not just the area where you happen to do business today.
Use the ® symbol
Display the registered trademark symbol and signal to competitors that your brand is legally protected.
Statutory damages
Proving actual damages in court is very difficult — but trademark infringement law lets registered owners seek statutory damages, an amazing tool to punish infringers and compensate you when infringement happens.
Amazon Brand Registry
A registered mark unlocks Amazon Brand Registry and similar marketplace brand-protection programs.
Customs border protection
Record your mark with U.S. Customs to help block counterfeit imports at the border.
A valuable asset
Trademarks can be licensed, sold, or franchised — and add real value to your business.
What's included in our service
One flat fee covers the full attorney-led process for one international class:
- A search of the federal database of trademarks — for up to 3 name choices — with attorney advice on your chances of passing.
- A comprehensive internet search for unregistered (common-law) uses of your mark by others, so you know the real-world risks before filing.
- Analysis of whether your trademark has any inherent deficiencies before you spend the government fee.
- Correct classification of your goods and services so you cover exactly what you need without wasting fees.
- Preparation and filing of your application with the USPTO by a licensed attorney.
- Handling of procedural issues — such as disclaimers — at no extra charge.
- A full consultation with an attorney by phone or email.
- Call us anytime with any questions — no appointment needed.
- We become your attorney of record and keep you updated on your application until it registers.
How the registration process works
Five clear steps — we handle the heavy lifting at each one.
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Trademark search
We search the USPTO database for conflicts and assess your mark's chance of approval — for up to three of your name choices. We also run a comprehensive search across the internet to see whether your mark is already being used by others, even if it isn't federally registered (common-law use).
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Classification & filing
We classify your goods and services correctly, then prepare and file a complete application with the USPTO.
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USPTO examination
A USPTO examining attorney reviews your application. If they raise a procedural issue or office action, we respond on your behalf.
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Publication
Your mark is published in the Official Gazette for a 30-day window in which others may oppose.
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Registration
With no successful opposition, the USPTO issues your certificate of registration — and your brand is officially protected.
What can you trademark?
A name
Your business name, product name, or brand name used in commerce.
A logo
A design, symbol, or stylized mark that identifies your goods or services.
A slogan
A tagline or catchphrase associated with your brand.
A color
A specific color can be protected when it identifies your brand — like a signature shade used consistently on your products or packaging.
A flavor
In limited cases a distinctive flavor can serve as a trademark, when it uniquely identifies the source of a product rather than being functional.
Trade dress
The overall look and feel of your product or packaging — its shape, design, and visual appearance — that makes it instantly recognizable as yours.
Why a licensed attorney — not a DIY filing service
Cheap, automated filing services often produce low-quality applications — and may not meet the USPTO's tightened requirements.
| MyBrandMark (Licensed Attorneys) | DIY / Non-Attorney Filing Service | |
|---|---|---|
| Licensed attorney prepares & files | Yes | No |
| Legal advice on your specific mark | Yes | No (unauthorized) |
| Comprehensive conflict search | Yes — up to 3 choices | Limited or none |
| Responds to USPTO office actions | Yes | No |
| Meets USPTO attorney requirement | Yes | Not for foreign applicants |
| Attorney of record until registration | Yes | No |
Common reasons applications get refused
Most refusals are avoidable with the right preparation — which is exactly what our attorneys do.
- Likelihood of confusion with an existing mark — our search catches these before you file. We always inform you of the risks and advise whether you should change your trademark name. And if you can't change it and decide to file (or fight for it) as-is, you'll make that choice fully warned of the risk in advance. Responding to this type of refusal, if it is issued, is an additional cost beyond the flat filing fee.
- Merely descriptive marks that simply describe the product — we advise you on distinctiveness up front, explain the risk, and recommend whether to adjust your mark. If you choose to proceed as-is, you'll have been warned in advance. Responding to this type of refusal, if it is issued, is an additional cost beyond the flat filing fee.
- Incorrect classification or vague descriptions of goods and services — we classify precisely, using the USPTO's Trademark ID Manual to select pre-approved categories and classes of goods or services.
- Improper specimens or procedural errors — we prepare your filing to USPTO standards, and in most cases we handle these for free — unless a client provides specimens edited in Photoshop (or similar) or clearly fraudulent information.
After your trademark registers
A registration must be maintained to stay alive.
Trusted by businesses nationwide
Over 12 years of experience, thousands of clients served, and 26 five-star Google reviews. Licensed in NY, NJ & before the USPTO.
Frequently asked questions
How much does it cost to register a trademark?
How long does trademark registration take?
Do I need an attorney to register a trademark?
What can be trademarked?
Is the government fee refundable if my mark is refused?
What is an international class?
Ready to protect your brand?
It only takes two minutes to start. Once your order is placed, we'll have a full consultation to pinpoint your goals and the right classes for your goods and services.
