THE PRINCIPAL trademarks under serial number 73557402. The goods are LIFE, HEALTH[, ACCIDENT AND CASUALTY] INSURANCE AND REINSURANCE UNDERWRITING AND BROKERAGE SERVICES; UNDERWRITING, ADMINISTERING AND MANAGING ANNUITIES AND PENSION FUNDS FOR OTHERS VARIABLE LIFE INSURANCE AND VARIABLE ANNUITIES FUNDED THROUGH A VARIETY OF FUNDING MEDIA. Currently that trademark is represented by trademark attorney(s): Richard B. Biagi.

THE PRINCIPAL

USPTO Trademark Record · Serial No. 73557402

Trademark details

THE PRINCIPAL is a trademark. Serial number of that application is 73557402.

It was initially claimed by Principal Financial Services, Inc. on 19850909.

That brand applies to the following goods and services:LIFE, HEALTH[, ACCIDENT AND CASUALTY] INSURANCE AND REINSURANCE UNDERWRITING AND BROKERAGE SERVICES; UNDERWRITING, ADMINISTERING AND MANAGING ANNUITIES AND PENSION FUNDS FOR OTHERS VARIABLE LIFE INSURANCE AND VARIABLE ANNUITIES FUNDED THROUGH A VARIETY OF FUNDING MEDIA.

Currently that trademark is represented by trademark attorney(s): Richard B. Biagi.

You can learn more about that trademark on the USPTO website: View the USPTO record

Services available

Service	Description	Our Fee	Gov. Fee
Statement of Actual Use for Your Trademark	Prepare and file a Statement of Actual Use for your Trademark with the USPTO.	$295	$150
Extension of Time to File Trademark SOU	Prepare and file an Extension of Time to File Statement of Use (EOT) with the USPTO.	$320	$125
Trademark Registration	One of our Attorneys will search, advise and file your new application. Service includes a short consultation with an attorney (over the phone or by email), up to 3 choices for your trademark name, and the correct classification of goods which will save you money! Application covers 1 International class of goods.	$649	$350
Trademark Renewal (Section 8 and Section 15 Affidavits; filed 5-6 year after registration) +Attorney of Record for 5 years, until next renewal	Prepare and File Trademark Renewal 5-6 year, including Section 8 Affidavit of Continuous Use; Section 15 Declaration of Incontestability, if applicable. +Attorney of Record for 5 years, until next renewal	$700	$575
Trademark Renewal 9-10 year+Attorney of Record for 10 years, until next renewal	Prepare and File Trademark Renewal 9-10 Year, including P Section 8 Affidavit of Continuous Use; Section 9 Application for Renewal. +Attorney of Record for 10 years, until next renewal	$700	$650
Response to Office Action - FREE estimate	Provide email with an estimated price for the response to the office action.	Vary	Vary
Consultation	Phone consultation/interview to begin preparation of a response and advise you on your issue. Further retained services will be reduced by this amount.	$400	Vary
All other issues	Phone consultation/interview to begin preparation of a response and advise you on your issue. Further retained services will be reduced by this amount.	$400	Vary
Estimate	Provide email with an estimated price for the requested service(s).	Vary	Vary
Licensing Agreement	Custom made trademark licensing or sharing agreements. From $600 -- request an estimate	$1,000	Vary
Assignment	Transfer of the trademark ownership. Assignments. From $400 -- request an estimate.	$400	$40

Questions about this trademark?

If you have questions or issues related to the THE PRINCIPAL trademark — or to trademarks in general — our trademark attorneys can help. No appointment needed: call us or request a free estimate.